Brands in Entertainment
When Summit Events Ltd, a leading organiser of conferences and
networking events in a number of markets, decided to create a new
event for the media industry, Gosh! was engaged to advise on content
and speakers as well as to create an ongoing marketing campaign.
Brands in Entertainment will focus on the exciting new opportunities
presented by new media and branded content and the event itself
therefore had to represent the latest developments and very best in
entertaining viewer engagement. Gosh! developed a series of regular
digital bulletins, a website with video content and an interface
allowing delegates to organise and track every aspect of their
attendance and a unique method for delivering information at the
event via iPod Touch devices.
